IBA 2024: Future-proofing law firms through business development

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IBA 2024: Future-proofing law firms through business development

Olivia Adam
September 17, 2024
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Law firm business development leaders prioritise building 'sticky relationships' with clients, while general counsel expect firms to demonstrate a deeper understanding of their needs

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Olivia Adam
Senior reporter IFLR
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Olivia joined the IFLR team in 2022. She graduated from Strathclyde University with a masters in digital journalism and has a LLB from Edinburgh University.
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